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Mudra Institute of Communications Ahmedabad
Academic courses offered by MICA are: Post-Graduate Programme in Communications Management (PGPCM): This is a two-year residential programme. PGPCM is the flagship programme of MICA and is designed to serve as a platform for developing a resource pool of communications professionals to take on the task of building brands and managing communications driven businesses. A candidate seeking admission to PGPCM must have a Bachelor's Degree with a minimum aggregate of 50%. Selection for PGPCM is based on a 3-tier admission process. As a first step candidates are required to take CAT (GMAT for NRI & foreign students). The candidates who are short-listed from the CAT/ GMAT are subsequently required to appear for the MICA Test (MICAT). The MICAT is designed to assess the candidates' skills, analytical and divergent thinking, written communication and familiarity with the Indian ethos. Candidates appearing for MICAT are also required to undergo Group Exercise (GE), and Personal Interview (PI), which happen on the same day as MICAT. Post Graduate Certificate Programme In Integrated Marketing Management (PGCPIMM): This is a one-year certificate course. MICA has collaborated with Reliance Webstore Ltd to conduct the course through video conferencing. Candidates are selected on the basis of their past credentials as sent to the institute with the application form. A Statement of Purpose included in the form is evaluated for final selection. Besides the above programmes, MICA also conducts Professional Development Programmes (PDPs), and Executive Development Programmes (EDPs). Contact Address: Management Development Centre (MDC) Mudra Institute of Communications, Ahmedabad Shela, Ahmedabad - 380059 URL: www.mica-india.net/ |
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