Xavier Institute of Communications (XIC) Mumbai is one of the premiere
non-government media centres in Asia. XIC is an autonomous educational
unit of the Bombay St. Xavier's College Society Trust and is located on
the St. Xavier's College campus, Mumbai. XIC was established in 1969 and
is presently managed by the Society of Jesus (Jesuits) of the Bombay
Province.
Academic Programs Offered by XIC Mumbai
1. Journalism & Mass Communication: This is a full time,
post-graduate diploma programme.
Eligibility: Graduate in Arts, Science, Mass Media, or Commerce
with at least 50 percent marks. Preference is given to non-working
students because of the intensive nature of the programme.
Admission Procedure: Entrance test followed by an individual
interview.
2. Public Relations & Corporate Communications: This
programme familiarizes students with contemporary media and various
tools and vehicles of communications.
Eligibility: Graduate in Arts, Science, Commerce, Mass Media
with at least 50 percent marks. Preference is given to non-working
students because of the intensive nature of the programme.
Admission Procedure: Entrance test followed by an interview and
a group discussion.
3. Advertising & Marketing: This programme provides thorough
working knowledge of advertising and marketing and their critical
inter-relatedness.
Eligibility: Graduate in Arts, Science, Commerce, BMS (business)
or BMM (media), with at least 50 percent marks. Non-graduates who have
completed five years of full-time work in an advertising agency may be
considered. Preference is given to non-working students because of the
intensive nature of the programme.
4. Television & Video Production: This course provides an
integrated overview of film and television with emphasis on direction
and production.
Eligibility: Graduate in Arts, Mass Media, Science or Commerce
with at least 50 percent marks. Only non-working candidates are
considered for admission. Every student should preferably have an SLR
camera of their own for the still photography module.
5. Digital Media: This programme equips the students with the
necessary skills and knowledge required in Digital Media.
Eligibility: Graduate in Commercial Art, Science, Mass Media,
Commerce or Arts with some artistic ability and a flair for
visualization. Non graduate students who have creative skills have to
submit their art portfolio and attend a drawing test. Preference is
given to non-working students.
6. Advanced Graduate Diploma in Advertising, Marketing and Public
Relations: This programme gives comprehensive practical knowledge to
the candidates in the field of Marketing, Sales, Advertising, Market
Research, Corporate Communications and Public Relations.
Eligibility: Working professionals who are graduates in any
discipline and have work experience of between one to five years in
Advertising, Marketing, or Public Relations.
